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NVIDIA GeForce 6 Series' Technology Leadership Drives Dramatic High-End Share Growth

 
 

For further information, contact:

Derek Perez
NVIDIA Corporation
(408) 486-2512
dperez@nvidia.com

FOR IMMEDIATE RELEASE:

SANTA CLARA, CA—OCTOBER 27, 2004 —NVIDIA Corporation (Nasdaq: NVDA), a worldwide leader in graphics and digital media processors, today reported that the rapid adoption of the Company’s leading family of 3D graphics processing units (GPUs) has moved NVIDIA into the number one spot in the Microsoft® DirectX® 9.0, or high-end performance segment of the market, rising from 26% share in the second quarter of 2004 to 64% share in the third quarter of 2004 according to leading market analyst firm, Mercury Research.

“Our objective in the quarter was to take back the high-end of the desktop PC market,” stated Dan Vivoli, executive vice president of marketing at NVIDIA. “Through the GeForce 6’s stunning performance and an unmatched DirectX 9 feature set, we have been able to not only win a majority of the benchmarks, but also 100% of the Shader Model 3.0 market. Now that we’ve solidified our position in the high-end, we are poised to continue driving the GeForce 6 Series deeper into the market. ” 

The success of the NVIDIA technology in the third quarter of 2004 was a result of the Company’s ability to deliver two new GPUs, the NVIDIA® GeForce™ 6600 and the GeForce 6600 GT, in addition to its award-winning GeForce 6800. Now with the GeForce 6200, NVIDIA has the industry’s only top-to-bottom GPU family that supports Microsoft DirectX 9 Shader Model 3.0 technology.

The award-winning GeForce 6 Series includes the NVIDIA GeForce 6800 family, GeForce 6600, and GeForce 6200 families. These NVIDIA GPUs feature NVIDIA UltraShadow™ II technology to deliver blazing speeds for next-generation, shadow-intensive games such as Doom 3. Backed by the NVIDIA ForceWare™ software suite and Unified Driver Architecture (UDA), the GeForce 6 Series provides industry-renowned compatibility and reliability for a great user experience.

About NVIDIA
NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company’s products enhance the end-user experience on consumer and professional computing devices. NVIDIA graphics processing units (GPUs), media and communications processors (MCPs), and wireless media processors (WMPs) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at www.nvidia.com.

Certain statements in this press release including, but not limited to, statements as to our ability to win additional market share outside of the high-end market are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations.  Such risks and uncertainties include, but are not limited to, availability of our products, delays in ramping new products into production, our reliance on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, changes in industry standards and interfaces, market acceptance of our products, our dependence on third-party developers and publishers and other risks detailed and from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended July 25, 2004 and other filings made from time to time with the SEC. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.

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Copyright © 2004 NVIDIA Corporation.  All rights reserved.  All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.  Features, pricing, availability, and specifications are subject to change without notice.

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