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Dolby Digital 5.1 Audio and 3D-Rich Environments Transform The Digital Living Room
For further information, contact:
Bryan Del Rizzo
For Immediate Release:
Taipei, Taiwan - June 04, 2001 - NVIDIA® Corporation (Nasdaq: NVDA) announced today that its new nForce Platform Processing Architecture is the first PC system platform to integrate the new Dolby™ Digital Interactive Content Encoder, a breakthrough technology that dynamically encodes multi-channel audio into Dolby Digital 5.1 in real-time, allowing gaming and audio enthusiasts to experience explosive, cinematic audio when using their home theater systems.
“The nForce Platform Processing Architecture is all about delivering the ultimate multimedia, PC experience,” stated Dan Vivoli, vice president of marketing at NVIDIA. “Incorporating a real-time Dolby Digital encoder directly into our Media and Communications Processor (MCP) has made nForce the only PC platform capable of delivering mind-blowing audio, award-winning 3D graphics, and increased system performance, all within a unified PC architecture.”
The Dolby Digital Interactive Encoder is integrated into NVIDIA’s new nForce Media and Communications Processor (MCP). The nForce MCP redefines the audio and communications experience by featuring an integrated Audio Processing Unit (APU), delivering unprecedented 3D positional audio for the PC platform―the same technology found in Microsoft's highly-anticipated Xbox game console. The APU will also provide real-time processing of up to 192-simultaneous stereo and 64 3D audio streams affording game developers creative control over the audio elements in games and other immersive, interactive applications.
"The powerhouse combination of the Dolby Interactive Content Encoder and the new nForce line is sure to set a new standard in system performance," said Richard Hockenbrock, vice president of licensing operations for Dolby Laboratories. "Dolby Laboratories and NVIDIA are fueling the kind of technology advances that will make a major impact on the increasingly dynamic environments of the digital 21st century.”
About Dolby Laboratories
Dolby Laboratories is the developer of signal processing systems used worldwide in applications including motion picture sound, consumer entertainment products and media, broadcasting and music recording. Based in San Francisco with European headquarters in England, the privately held company also has offices in New York, Los Angeles, Shanghai, Beijing and Tokyo. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com
The computing industry recognizes NVIDIA as the global leader in advanced graphics processing technology for mainstream platforms, honoring the company with the most graphics awards in the history of the PC industry. The unmatched breadth of the NVIDIA product family enables gripping multimedia experiences for the entire desktop computer market from workstations to internet-enabled appliances. PC OEMs, add-in card manufacturers, system builders, and consumer electronics companies worldwide choose NVIDIA GPUs as the core component of their graphics processing solutions. NVIDIA products are used by large corporations, small- to medium-sized businesses, and home-based consumers. NVIDIA graphics processors deliver superior performance and crisp visual quality for PC-based applications such as manufacturing, science, e-business, entertainment, and education. For more information, please visit the Company's web site at http://www.nvidia.com.
Certain statements in this press release, including the statements relating to the Company's performance expectations for NVIDIA's family of products and expectations of continued revenue growth, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, manufacturing and other delays relating to new products, difficulties in the fabrication process and dependence of the Company on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, market acceptance of the Company's new products, and the Company's dependence on third-party developers and publishers. Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Factors Affecting Operating Results," for a fuller discussion of these and other risks and uncertainties.
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