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Gaming Industry Rallies Around NVIDIA Hardware and Pledges Support For “The Way It’s Meant to Be Played”
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LOS ANGELES, CA - E3 EXPO - MAY 20, 2002 - Providing the ultimate platform for digital entertainment, NVIDIA® Corporation (Nasdaq: NVDA) announced today that its Graphics Processors (GPUs) are the overwhelming choice to power the hottest new games-including PC and Xbox titles-on display at the Electronic Entertainment Expo (E3), beginning May 22 at the Los Angeles Convention Center. From Tomb Raider’s Lara Croft to the newest wave of games for the XboxÔ game console, more than 1000 NVIDIA GPUs will provide the graphics processing power needed to unleash stunning 3D worlds and the most life-like character animations ever seen in interactive entertainment.
NVIDIA has partnered with AMD, Intel® Corporation, and VisionTek to provide hundreds of desktop PC and notebook systems featuring NVIDIA’s GeForce4Ô family of GPUs and nForceÔ Platform Processors to the industry’s top developers and publishers, including Electronic Arts, Eidos Interactive, Activision, Inc., Disney Interactive, Epic Games, Microsoft Corp. and Sony Online Entertainment, each of whom will be demonstrating some of the hottest new products of the year. NVIDIA graphics and audio technologies can also be found at the heart of the Xbox game console, resulting in a stellar line-up of new games delivering stunning 3D animation and breakthrough 3D audio experiences.
"NVIDIA has an uncanny knack for determining our graphic needs before we do," said Warren Spector, executive producer at Ion Storm. "We set ourselves some pretty lofty goals on DX2 and Thief 3 ¾ promising to deliver graphics that are more than just eye candy but actually contribute to gameplay in ways players have never experienced before. The power of the GeForce4 GPUs makes it possible for us to do things we could only dream about a couple of years ago."
"Electronic Arts is dedicated to producing the world's best gaming experiences," said David DeMartini, Executive Producer, Tiger Woods PGA TOUR Golf at Electronic Arts, "NVIDIA shares this goal and their technology enables our Tiger Woods PGA TOUR 2002 product to create an experience so visually immersive that it blurs the line between game and reality.
NVIDIA: The Way It’s Meant to Be Played
Games developed on NVIDIA GPUs play best on NVIDIA GPUs. Earlier this year, the company kicked off the “NVIDIA: The Way It’s Meant to Be Played” retail program aimed at increasing consumer awareness to those titles taking full advantage of NVIDIA GPUs to deliver an unmatched gaming experience. The program has garnered support with all the major PC game publishers pledging to participate in the program.
“PC games are achieving new creative levels that can only be truly experienced on PCs that pack a punch,” said Paul Baldwin, vice president of marketing at Eidos Interactive. “NVIDIA’s new retail program is a great way to alert consumers to those games that best take advantage of today’s most exciting technologies.”
“The show of enthusiasm from the game development and publishing community is further proof that NVIDIA technology is the best for unleashing cutting-edge digital entertainment,” said Dan Vivoli, vice president of marketing at NVIDIA. “NVIDIA GPUs are making it possible for game developers to push their creative visions to their limit and help them redefine the 3D gaming experience by delivering eye-popping 3D graphics and unbeatable frame rates.”
In addition to driving PC systems and game consoles across the show floor, NVIDIA will also host its own base of operations where it will showcase a line-up of products for desktop, mobile and Macintosh markets in meeting room 501B in the West Hall of the Los Angeles Convention Center. For additional details about NVIDIA at E3, log on to <http://www.nvidia.com>.
NVIDIA Corporation (Nasdaq - NVDA), located in Santa Clara, CA, is the global leader in advanced graphics and multimedia processing technology for the consumer and professional computing markets. Its 2D, 3D, video and multimedia capabilities make NVIDIA one of the premier semiconductor companies in the world. NVIDIA offers a wide range of products and services, delivering superior performance and crisp visual quality for PC-based applications such as manufacturing, science, e-business, entertainment and education.
Certain statements in this press release, including the statements relating to the Company's performance expectations for NVIDIA's family of products and expectations of continued revenue growth, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, manufacturing and other delays relating to new products, difficulties in the fabrication process and dependence of the Company on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, market acceptance of the Company's new products, and the Company's dependence on third-party developers and publishers. Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Certain Business Risks," for a fuller discussion of these and other risks and uncertainties.
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