- NVIDIA GRID
- Quadro VCA
- NVIDIA DRIVE
- 3D Vision
- About NVIDIA
NVIDIA Technology Key To Stunning and Biomechanically Accurate Animation in Discovery Channel’s Xtreme Martial Arts Documentary
For further information, contact:
FOR IMMEDIATE RELEASE:
SANTA CLARA, CA—NOVEMBER 25, 2003—NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in visual processing solutions, revealed that the NVIDIA Quadro® FX 3000 was the key technology used by 3D body scanning and motion capture studios to create digitized humans with biomechanically correct skeletons and muscle for the Discovery Channel Xtreme Martial Arts (XMA) documentary. This fascinating look at martial arts and the human body combines live-action fight sequences with physical and behavioral-based animation to illustrate the science of martial arts by highlighting moves normally impossible to analyze with the naked eye. View XMA clips at: http://dsc.discovery.com/convergence/xma/video/video.html
“This combination of live-action footage, spectacular visuals, and biomechanically-sound animation may redefine the way we look at human motion and bring it to the screen,” said Mickey Stern, executive producer of XMA for BASE Productions. “The entertainment value is self-evident; the value for scientific study and learning is unlimited. Martial artists push their bodies to super-human levels, and only with NVIDIA Quadro graphics could we have measured and illustrated it down to the bone and tissue level.”
Each martial artist in XMA stepped into Nexus Digital Studios’ laser scanner for the 3D body scan necessary to create a life-like virtual model of a human being. With scan data comprising hundreds of thousands of polygons, the NVIDIA Quadro FX 3000 created a 3D image of each performer in real time. Next, biomechanically accurate, animated skeletons were scaled to fit the body size of the performers according to their scans. As the artists fought, Motional Analysis Studios (MAS) used digitizing cameras to capture the subtlety and precision of their acrobatic and often deadly moves. MAS used this behavioral data and NVIDIA Quadro FX 3000 graphics to bring the 3D body scans to life by imposing natural movement onto the digitized characters.
“The key technology behind the groundbreaking animation in XMA was the NVIDIA Quadro FX 3000,” said Domi Piturro, studio director at Nexus Digital Studios. “This professional graphics board easily transformed huge datasets generated by full body and facial scans into photo realistic 3D images with a level of precision that ensured high-quality results. Because of great people and the precision and performance of NVIDIA Quadro FX 3000 graphics, viewers will have a look inside martial arts and human body in ways never seen before.”
To blend live action and animated sequences in real time, the studios combined scanned human characters with streaming motion capture data and mapped those moving, 3D characters onto 35mm digitized film. In one portion of the documentary, for instance, a martial artist jabs the end of a weapon into the torso of another. The resultant jolt to bones is shown to viewers through an animated x-ray technique mapped to the torso of the live action martial artist. This created the illusion that animated bones and tissue were those of the live performer.
“With its ability to draw more than a hundred million triangles a second, only NVIDIA graphics had the horsepower necessary to transform the body scan, motion capture, and muscle sensor data generated while making XMA into the stunning animation that defines it,” said Scott Gagain, vice president of project development at Motion Analysis Studios. “With the NVIDIA Quadro FX 3000, we had more than enough ‘oomph’ to get the job done. That makes a big difference in a production environment.”
For a new look at the ancient tradition of martial arts, tune in to XMA on the Discovery Channel Sunday, November 30, 2003 at 9:00 p.m. and midnight; Thursday, December 4, 2003 at 9:00 p.m. and midnight; and Sunday, December 7, 2003 at 5:00 p.m. All times EST and PST. XMA was produced by BASE Productions, Inc. for the Discovery Channel, John Brenkus, directing.
NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,700 people worldwide. For more information, visit the Company’s Web site at www.nvidia.com.
Certain statements in this press release, including any statements relating to the Company's performance expectations for NVIDIA's family of products and expectations of continued revenue growth, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, manufacturing and other delays relating to new products, difficulties in the fabrication process and dependence of the Company on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, market acceptance of the Company's new products, and the Company's dependence on third-party developers and publishers. Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Certain Business Risks," for a fuller discussion of these and other risks and uncertainties.
# # #
Copyright © 2003 NVIDIA Corporation. All rights reserved. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated. Features, pricing, availability, and specifications are subject to change without notice.
Note to editors: If you are interested in viewing additional information on NVIDIA, please visit the NVIDIA Press Room at http://www.nvidia.com/page/press_room.html