GeForce-Certified iCafes Cross 250 Mark in Just Two Years

The Pantheon Becomes First Platinum GeForce-Certified iCafe In Malaysia

Kuala Lumpur, Malaysia - October 24, 2017 - NVIDIA today announced that there are now more than 250 GeForce®-certified iCafes in operation across Indonesia, Malaysia, Taiwan, Thailand, the Philippines, South Korea and Vietnam, with The Pantheon becoming the first GeForce-certified iCafe to earn platinum-class in Malaysia.

Across the Asia-Pacific region, GeForce is the preferred brand in iCafes, where thousands of gamers visit daily to play their favourite PC games and socialise with their friends. NVIDIA expects more than 500 GeForce-certified iCafes to be in operation in Asia-Pacific by the end of 2018.

NVIDIA launched its dedicated GeForce GTX iCafe certification programme two years ago to help iCafe owners deliver the ultimate gaming experience to their customers. With more than 100 million customers worldwide, GeForce GTX is by far the preferred GPU (graphics processing unit) of choice by gamers everywhere. The award-winning GPUs deliver best-in-class performance, the latest gaming technologies and world-class driver support.

“It’s amazing to see so many iCafes across the region equipping themselves with NVIDIA GeForce GTX GPUs to provide the best possible gaming experience to their customers,” said Simon Tan, director, consumer business, APAC South, NVIDIA. “It shows that the iCafe owners truly appreciate the importance of having NVIDIA technologies and understand what their gamers want.”

Certified iCafes have access to specially designed GeForce GTX iCafe drivers that provide high performance, save power and offer robust reliability. These drivers are put through rigorous testing by NVIDIA’s Quality Assurance Laboratory and Microsoft's Windows Hardware Quality Labs (WHQL).

The iCafes can also leverage NVIDIA® Espresso power-saving technology, which provides strong performance and helps to drive higher profits. The technology intelligently and automatically optimises NVIDIA GeForce-based PCs to conserve GPU and CPU power consumption while providing superior graphics performance.

Other incentives of the GeForce certification program include exclusive participation in Jumpstart for new GeForce product launches, in which iCafe owners can also learn advanced business models; iCafe seminars to learn more about best practices, market trends, programme updates and promotions from NVIDIA partners; and systems integrator workshops.

iCafe owners are also invited to attend the iCafe Discovery Conference in China. There, iCafe experts, systems integrators and add-in card partners will share innovative business models and ideas, which iCafe owners can apply in their respective countries. Conference benefits include food and beverages, VIP area, eSports zone and a broadcasting room, all aimed at helping iCafes increase revenue.

NVIDIA helps raise the profile of GeForce-certified iCafes by holding major gaming events such as GeForce Xtreme Tournament (GEXT) and Overwatch Open SEA on their premises. These events attract thousands of gamers to the venues, raising the iCafes’ visibility.

The Pantheon is a deluxe establishment located at One Space at One City and features 116 PCs equipped with GeForce GTX 1080, 1070 and 1060 GPUs. A hybrid gaming centre, it provides the ultimate gaming experience for gamers, with a dedicated VR zone and the first eSports arena in Malaysia powered by GeForce GTX and G-SYNC™ technology.

“We are thrilled to partner with NVIDIA and be the first GeForce Platinum-certified iCafe in Malaysia. Being part of the programme has helped us provide the best experience to gamers, and gamers are naturally drawn by NVIDIA’s advanced technologies because they know that’s how they want to play games,” said Franky How, managing director of The Pantheon.