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NVIDIA GeForce GPUs Receive Industry Acclaim


Latest Market Share Numbers from Mercury Research and Jon Peddie Research Show NVIDIA GPU Market Share on the Rise

For further information, contact:

Brian Burke
NVIDIA Corporation
(512) 401-4385


SANTA CLARA, CA—FEBRUARY 2, 2005—NVIDIA Corporation (Nasdaq: NVDA), a worldwide leader in graphics and digital media processors, today announced that its GeForce™ 6 graphics processing units (GPUs) for desktop and mobile PCs have won over 150 editorial awards and have achieved a marked increase in unit sales. This momentum is the result of technology innovations, performance, and compatibility with today’s hottest games.

According to Mercury Research, from the third quarter to the fourth quarter of calendar year 2004, NVIDIA achieved a quarter-to-quarter unit growth increase of over 20% for total GPU unit shipments, which included an increase of 25.9% in mobile GPU sales. According to the report, NVIDIA holds 67% of the Microsoft® DirectX® 9.0 performance GPU market share and 53% of the overall DirectX 9.0 GPU market share.

An additional report released Monday by leading research firm Jon Peddie Research is consistent with the Mercury Research results, stating that NVIDIA’s desktop GPU shipments increased 21.6% from the third quarter to the fourth quarter of calendar year 2004. The report also noted that NVIDIA grew its shipments of mobile GPUs more than 25% during the same period and increased its segment share more than three points, to 25.7%.

“NVIDIA had a solid foundation to build on after the introduction of the GeForce 6 family, and our strategy of delivering the industry’s most advanced feature set in a top-to-bottom product lineup for both the desktop and mobile markets is paying off,” said Dan Vivoli, executive vice president of marketing at NVIDIA. “The quarterly market share data, the awards, and product of the year honors, along with the incredible support from our partners are all clear indicators of broad market acceptance of this product family.”

GeForce 6 GPUs deliver the most comprehensive feature set combined with technical innovations, including:

  • NVIDIA SLI™ technology
  • Support for Microsoft® DirectX® 9.0 Shader Model 3.0
  • NVIDIA PureVideo™ high-definition video processing technology
  • NVIDIA TurboCache™ technology for rendering direct to system memory
  • Mobile PCI Express Module (MXM) to lower the time to market for new mobile GPUs

The NVIDIA GeForce 6 GPUs have been hailed by industry experts all over the world, taking “Best of Year for 2004” honors from an unprecedented number of publications and Web sites, including: Chip Poland (, Computer Review (, CustomPC ( EDN Magazine (, Gamers Depot (, HWZone (, Maximum PC (, Microcomputer Magazine China, OCModShop (, PC Format (, PC Games (, Popular Week Computer China, Tech Report (, (, Tom’s Hardware Guide (, ViperLair (, and Zhelezo (

Most recently, PC World magazine awarded GeForce 6 GPUs the prestigious PC World Best Buy Award for both the performance and value categories in a round up that appear in the January 2005 issue.

NVIDIA SLI technology is also winning prestigious awards, including the Maximum PC Gear of the Year Award and the Popular Science Best of What’s New Award. Desktop PCs powered by NVIDIA SLI have also earned major awards, including the CNET Next Big Thing Award, Computer Gaming World’s Ultimate Gaming System, PC Magazine Editor’s Choice, Maximum PC Kick Ass Product Award, and many more.

For more information on NVIDIA GeForce 6 products, please visit //

NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company's products enhance the end-user experience on consumer and professional computing devices. NVIDIA GPUs (graphics processing units), MCPs (media and communications processors), and WMPs (wireless media processors) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at

Certain statements in this press release including, but not limited to, the features, benefits, capabilities and performance of the NVIDIA GeForce GPUs are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations.  Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, delays in the fabrication process, manufacturing defects, incompatibility of technologies, reliance on third-party manufacturers, general industry trends including cyclical trends in the semiconductor and mobile industries, delays in integration of our products, the impact of competitive products and pricing alternatives, changes in industry standards and interfaces, our dependence on third-party developers and publishers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 24, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.

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