Empowering Artists to Access NVIDIA RTX from Anywhere

Rendering in the Cloud

"Bobbleheads: The Movie" is the first animated feature to be completed remotely on Microsoft Azure using NVIDIA GPUs.

A New King of the Jungle: The future of Real-time Virtual Production

AI-Listers: Oscar-Nominated Films, The Irishman and The Avengers, Set Stage for AI Visual Effects

AI for M&E

Join this webinar to learn how Digital Domain uses NVIDIA technology to develop AI-based toolsets for applying deep learning to their content creation pipeline.

Inspiring Creativity in the Media and Entertainment Industry

NVIDIA is used by the world’s leading film and television studios to power the most advanced, visually rich feature films and TV shows ever created. Discover how our cutting-edge technologies like artificial intelligence, simulation, real-time ray tracing, and virtual production make box office record-breakers, hit TV shows, and Academy Award-winning pictures possible.

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The film and television industries are constantly innovating and reinventing their production pipelines to address the growing demand for high-quality content, while maintaining tight timelines in a globally distributed workforce. Streaming services are creating the need for constant releases and refreshes to satisfy a growing subscriber base, at a pace that’s exceeding the growth of the global workforce. Studios are now turning to virtual production, real-time rendering, and artificial intelligence to dramatically accelerate production.

Artificial Intelligence to Dramatically Accelerate Production

Image courtesy of Lucasfilm.

Image courtesy of Lucasfilm.

Accelerating Film and TV Production Workflows

Virtual Production To Enhance Creativity
Image courtesy of Lucasfilm.

Virtual Production

Increase production value while staying on time and on budget with faster iterations, even on large datasets. Use real-time ray tracing to eliminate costly errors before they appear on set.

RT Cores for Ray Tracing & Tensor Cores For AI Denoising
Image courtesy of Digital Domain


Create the most beautiful and accurately lit renders in real-time with NVIDIA RTX, featuring dedicated RT Cores for ray tracing and Tensor cores for AI denoising, super-sampling, and much more.

AI Assistants to Reduce Repetitive Tasks

Artificial Intelligence

Use AI assistants to reduce repetitive tasks and create content much faster. Advanced analytics can help you understand your audience better than ever before.

Solutions for Film and TV

NVIDIA Omniverse - Open Platform to Accelerate Creative Production

NVIDIA Omniverse Enterprise

Revolutionize your studio’s workflow. NVIDIA Omniverse Enterprise is a 3D collaboration and physically-accurate simulation platform that is powered by NVIDIA-Certified Systems to accelerate your business like never before. With one-click interoperability between leading content creation tools and seamless collaboration in an interactive, simulated world, teams are empowered to create at the speed of imagination.

NVIDIA Quadro RTX Workstations


From pre-vis to post-production, the industry's most critically acclaimed feature films require the latest technological advancements. NVIDIA RTX professional solutions work behind the scenes to give you the precision and power to tell remarkable stories.

RTX Virtual Workstations


NVIDIA RTX Virtual Workstation (vWS) enables artists to access powerful virtual workstations from anywhere and enjoy performance on the same level as physical workstations.

Success Stories

NVIDIA Powers 13 Years of Oscar-Winning Visual Effects
Courtesy of Framestore. © NETFLIX

NVIDIA Powers 13 Years of Oscar-Winning Visual Effects

For 13 years running, NVIDIA professional GPUs have powered the dazzling visuals and cinematics behind every Academy Award nominee for Best Visual Effects.

Animation Studio Elevates Virtual Production and Collaboration with NVIDIA Omniverse
Courtesy of MoonShine

Animation Studio Elevates Virtual Production and Collaboration with NVIDIA Omniverse

MoonShine Animation enabled their artists and designers to work and collaborate remotely with NVIDIA RTX Virtual Workstations and NVIDIA Omniverse.

Creating Digital Humans with Deep Learning and AI
Courtesy of Digital Domain

Creating Digital Humans with Deep Learning and AI

Join Digital Domain's webinar to learn how they render real-time, lifelike digital humans by using NVIDIA RTX.

NVIDIA technologies are helping broadcasters revolutionize how content is created, distributed, and consumed. The latest enterprise-class NVIDIA RTX A6000 GPUs, built on the NVIDIA Ampere architecture, and combined with NVIDIA Mellanox® high-speed, low-latency Internet Protocol (IP)-based solutions, enable all-new workflows for live broadcast. Gain new creative capabilities and deep customer insights while reaching global markets on any device.

NVIDIA RTX GPUs with NVIDIA Mellanox For Live Broadcast

Image courtesy of Vizrt

Image courtesy of Vizrt

Accelerating Live Broadcast Production

Broadcast Photorealistic Virtual Sets Live with real-time Ray Tracing
Image courtesy of Zero Density

On-Air Graphics

Broadcast photorealistic virtual sets live with real-time ray tracing and low-latency IP-networking solutions. Engage your audience with dynamic, data-driven graphics created from live sources.

Image courtesy of Zero Density
NVIDIA Technologies to Engage Audiences in New Ways
Image courtesy of Silver Spoon

Next-Generation Live Events

Engage audiences in new ways and reach new markets with innovative global live events. Deliver live events to any internet-connected device and gain deep viewer insights.

Image courtesy of Silver Spoon
AI For Facial Recognition, Natural Language & Sentiment Analysis

Artificial Intelligence

Understand your content archives better with object detection and auto-metadata tagging. Bring aging content to the modern age with new video enhancing technology.

Solutions for Live Broadcast

NVIDIA Quadro RTX-powered Workstations


From camera to consumer, broadcast industry innovators are powering real-time, ray-traced, on-air graphics and virtual sets with reliable, high-end workstations featuring powerful NVIDIA RTX professional GPUs and low-latency Mellanox IP-networking solutions. The latest NVIDIA RTX A6000 GPUs, built on the NVIDIA Ampere architecture, combine the latest-generation RT Cores, Tensor Cores, and CUDA® cores with 48GB of graphics memory for unprecedented graphics, rendering, and AI performance.

NVIDIA Networking Solutions

IP Video

Rivermax implements an optimized software library API for the media streaming application. Rivermax runs on NVIDIA ConnectX®-6 or higher network adapters, enabling the use of commercial off-the-shelf (COTS) servers for HD to Ultra HD flows. The Rivermax-ConnectX®-6 adapter card combination also enables compliance with SMPTE 2110-21.

NVIDIA RTX vWS- Powered Virtual Workstations

Cloud & Virtualization

Create virtual sets and motion graphics, then view and edit video with speed and efficiency—from wherever you want to work. Spin up NVIDIA RTX vWS -powered virtual workstations in just minutes, accessible from the on prem data center or public cloud.



Success Stories

 Creative Technology (CT) Elevates Broadcast Workflows

Creative Technology (CT) Elevates Broadcast Workflows

CT brings a new era of broadcasting with NVIDIA switches, Rivermax software, and RTX accelerating Panasonic KAIROS.

Immersive Design Studios Delivers Legendary Interactive Virtual Experiences with NVIDIA RTX
Image courtesy of Immersive Design

Immersive Design Studios Delivers Legendary Interactive Virtual Experiences with NVIDIA RTX

From e-sports tournaments to virtual seminars, Immersive Design Studios’ CANVAS platform uses NVIDIA RTX 6000 GPUs to power high-quality, virtual productions with real-time rendering.

Broadcasting Live from the Future: Ray Tracing Comes to Live TV with NVIDIA RTX
Image courtesy of Vizrt

Broadcasting Live from the Future: Ray Tracing Comes to Live TV with NVIDIA RTX

The Future Group and Riot Games used NVIDIA RTX to deliver the world’s first live, ray-traced broadcast.

Consumer behaviors are changing rapidly with the proliferation of high-performance, internet-connected devices. So agencies and corporate in-house creative teams must innovate to keep audiences engaged. Advertisers want dynamic, experiential branded content that captivates and engages audiences in new ways. With NVIDIA RTX, real-time technologies, and deep learning, advertisers and brand leaders can create immersive real-time experiences while gaining much deeper consumer insights across all platforms.

Industry advertising

Image courtesy of The Mill

Image courtesy of The Mill

Accelerating Advertising Workflows

Amazing 360-degree video with GPU-Accelerated Applications

Video Production

Edit and color grade in real time without pre-caching or generating proxies. Immerse your audiences with amazing 360-degree video with GPU-accelerated applications like Blackmagic Design DaVinci Resolve and Adobe Premiere Pro.

Multi-Channel Delivery Using AI

Multi-Channel Delivery

Deliver 3D graphics and video to any device dynamically using AI. With NVIDIA CloudXR™, smartphones, tablets, and augmented and virtual reality, headsets become windows to completely new worlds.

AI Accelerated Applications

Artificial Intelligence

Create content faster with AI-accelerated applications like DaVinci Resolve, Autodesk Flame, and Adobe Creative Cloud. Reduce time to insights and sell through ad inventories faster with precise content targeting using deep learning.

Solutions for Advertising

RTX-powered workstations

Desktop & Mobile Workstations

NVIDIA GPUs have long been the standard for enterprise desktop graphics for artists and designers. The latest  NVIDIA RTX workstations, powered by NVIDIA Ampere architecture, combine real-time ray tracing, AI, and advanced visualization to provide cutting-edge features and performance for professional creative workflows.

NVIDIA-Powered Data Science Workstations.

Data Science

Get the performance you need to transform massive amounts of data into insights and create amazing customer experiences with NVIDIA-powered data science workstations.

Tackle the Most Complex AI Challenges with NVIDIA DGX™ Solutions


Tackle the most complex AI challenges with NVIDIA DGX™ solutions—from AI training and inference to data analytics and advanced simulation and visualization.

Success Stories

Creating the Future of Advertising
Image courtesy of WPP

Creating the Future of Advertising

WPP, the world’s largest marketing services organization, is using the NVIDIA Omniverse platform to reinvent the way advertising content is made by replacing traditional on-location production methods with entirely virtual production.

Explore What's Next In Entertainment

Learn how AI and NVIDIA RTX are revolutionizing media and entertainment.


RTX-Accelerated Ecosystem


Get the latest news on NVIDIA solutions for Media and Entertainment.