AI meets next-generation infrastructure.
The broadcast industry is transforming how content is created, distributed, and consumed. Broadcasters are shifting from traditional linear workflows that are bound by fixed-function devices to flexible, software-defined, and standards-compliant hybrid systems that enable the future of live streaming with AI and ultra-low-latency broadcast infrastructure. NVIDIA provides a full technology stack for the broadcast industry—from GPUs, DPUs, and network switches to systems, developer toolkits, and software platforms—for real-time graphics, video streaming, and AI.
Don't miss these three upcoming Professional Broadcast sessions at GTC.
Tachyon is considered a gold standard for frame rate conversion, de-interlacing, scaling, and pattern correction in the professional media & entertainment space for file-based workflows. Powered exclusively by NVIDIA GPU processing speeds, Tachyon has evolved over 15 years to tackle the most difficult problems in moving images for the most demanding market for image quality. Porting a complex technology to the cloud for live applications, however, has been a difficult and challenging road — until now. GPU availability, alongside networking and protocol advancements, and speed enhancements by the GPU itself have made porting high-grade image processing technology such as this into the cloud possible for the first time. Lance Maurer, founder/CEO of Cinnafilm, will discuss the challenges and nuances of performing heavy-data image processing workflows within a live environment for modern media delivery standards, and what lies ahead for the emerging broadcast-as-a-service market.
The landscape of live media production is changing. High demand for quality personalized content on a wide variety of platforms is rewriting the fundamental economics of the industry — content producers and distributors now have higher costs but lower revenues. To reduce costs and optimize resources, the industry must abandon the traditional model of cobbling together systems from point products that aren’t inherently built to work together. Content creators need a user-friendly and universal platform. The Agile Media Processing Platform (AMPP) from Grass Valley is that platform: a unique integration of hardware, software, and cloud-native services that quickly scales to whatever system size needed. As an open platform, AMPP gives users access to third-party solutions from across the production chain. AMPP is the live production and distribution platform that empowers media makers to create more content more efficiently to thrive in a challenging live media future.
We'll answer your burning questions about software-defined, AI-powered broadcast and will go through the latest updates to our platforms, applications, and SDKs for the industry including Rivermax, Video Codec SDK, and DeepStream.
Metaphysic, a member of the NVIDIA Inception global network of technology startups, competed for $1 million and a headline slot in AGT’s Las Vegas show on NBC. It’s the first AI act to reach an AGT finals.
A panel with Fox Sports, Silver Spoon, and NVIDIA examines how technology and creativity came together to achieve one of sports broadcasting’s greatest visions, bringing baseball legends back to life for Major League Baseball at Field of Dreams.
Speakers from LinkedIn, Grass Valley, and NVIDIA explore the challenges in live production that are addressed with cloud-native infrastructure.
NVIDIA brings the power of AI to the broadcast industry to enable innovative capabilities like recommender systems, auto-highlight generation, and intelligent meta-data tagging and content discovery. Broadcasters can gain new content and viewer insights for a competitive advantage and eliminate repetitive tasks for operational efficiency.
For broadcasters who want to develop custom AI-accelerated solutions, NVIDIA AI Enterprise provides an end-to-end, cloud-native suite of  AI and data analytics software. It’s  optimized, certified, and supported by NVIDIA to run on Red Hat OpenShift and VMware vSphere with NVIDIA-Certified  Systems™.  Broadcasters worldwide are already using GPU-accelerated applications with NVIDIA-Certified Systems in the data center.
NVIDIA’s IP-based video networking technologies bring the audience and content closer together for live broadcasting, content distribution, and post-production. NVIDIA partners with top server and storage providers and industry-leading software vendors to deliver best-in-class video and data throughput for ultra-low-latency streaming workloads.
NVIDIA Networking technologies including NVIDIA Rivermax SDK and NVIDIA BlueField® DPUs combined with NVIDIA RTX™ GPUs create the underlying frameworks to build next-generation broadcast infrastructure that is flexible and standards-compliant.
Rapid scaling of resources simplifies IT management, helps accelerate production schedules, and keeps costs low. NVIDIA virtual GPU software can be up and running in minutes, is agile when responding to changing broadcast requirements, and is accessible from on-premises data centers or public clouds.
From camera to the consumer, broadcast industry innovators are delivering real-time, ray-traced, on-air graphics and virtual studios with powerful NVIDIA RTX professional GPUs and low-latency NVIDIA IP-networking solutions.
NVIDIA Rivermax SDK, NVIDIA Bluefield DPUs, and NVIDIA networking solutions accelerate the transition to SMPTE ST 2110. These are production-proven technologies that modern broadcasters rely on to lead the industry's adoption of IP video.
NVIDIA works closely with industry standards groups like SMPTE, IEEE, NMOS, JT-NM, and the EBU to help shape the future of the broadcast industry. The move to SMPTE ST 2110 enables limitless possibilities for broadcasters—from greater workflow efficiencies and cost control to distributed and remote production. With the rapid rise of OTT and VOD (video on demand), IP-based video workflows facilitate faster time-to-market while enabling greater creative control and IT manageability. AI-based tools and technologies further deliver new capabilities for faster content creation and distribution and create opportunities for deeper content and consumer insights.
Today, broadcasters worldwide rely on cutting-edge NVIDIA RTX GPUs for augmented reality, virtual sets, and on-air graphics for live production. NVIDIA Networking and NVIDIA RTX combine to help broadcasters rise above the competition with the next generation of virtual studio infrastructure, delivering unprecedented photo-realism, real-time compositing of ultra-high resolution video, and graphics to full-scale LED volumes for virtual production.
NVIDIA's engineering and software development teams are committed to driving the future of real-time cinematic-quality graphics for live broadcast. Join NVIDIA’s growing network of broadcast partners—from rising startups to industry-leading solutions providers.
Scalable infrastructure built on industry standard IT hardware and software adapts to the rapidly evolving needs of broadcasters. NVIDIA-Certified Systems simplify deployment and provide the performance, manageability, security, and scalability to deliver cutting-edge solutions for live broadcast, while increasing operational efficiencies.
NVIDIA standards-based networking solutions allow for low latency, predictable switching, precision timing, and packet pacing. This means they can be configured without dropped frames, buffering, or congestion.
Adding NVIDIA GPUs delivers exceptional graphics and compute power at a fraction of the cost, space, and power of CPU-based solutions while enabling the deployment of bare-metal or virtual servers.
Finland’s leading broadcaster MTV leverages Valossa’s AI solutions powered by NVIDIA to expand its search, recommendations, and promotion of content capabilities to provide an exceptional user experience for both viewers and advertisers.
Learn how XR Studios used NVIDIA RTX-powered visuals and real-time rendering to produce a colorful, interactive virtual world for Katy Perry's musical performance.
London-based Creative Technology brings a new era of broadcasting with NVIDIA switches, Rivermax software, and RTX accelerating Panasonic KAIROS.
NVIDIA partners with leading software and OEM hardware providers, and best-in-class system integrators to develop and deploy solutions for mission-critical live production, on-air graphics, video production, transcoding, content distribution and more.
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