Since the invention of the automobile, Mercedes-Benz has driven automotive innovation and redefined the luxury experience. Now it's partnering with NVIDIA to bring its next generation of vehicles into the autonomous era, building intelligent cockpits to redesigning architectures for an AI driver.
At CES 2019, NVIDIA founder and CEO Jensen Huang and Mercedes-Benz Executive Vice President Sajjad Khan detailed plans to develop an AI architecture for the next generation of vehicles.
The Mercedes-Benz EQC crossover kickstarts the automaker’s new line of electric vehicles. At the center of the zero-emissions luxury vehicle is the AI-rich MBUX infotainment system, powered by NVIDIA.
The global automaker and supplier will use NVIDIA DRIVE AGX Pegasus™ to enable deep learning, sensor fusion, image recognition, and more in their upcoming robotaxi pilot.
The new A-Class is the first model to offer the Mercedes-Benz User Experience — or “MBUX” — infotainment system. MBUX aims to reinvent the cockpit experience using rich, real-time 3D graphics and artificial intelligence powered by NVIDIA.
The MBUX announcement highlights the importance of AI to next-generation infotainment systems inside the car, even as automakers are racing put AI to work to help vehicles navigate the world around them autonomously.
NVIDIA automotive solutions are available to automakers, tier 1 suppliers, startups, and research institutions working on the future of transportation.
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