NVIDIA

NVIDIA Professional Video Solutions Power Leading Film, Video, and Broadcast Applications

NVIDIA Quadro FX 4000 SDI Video Solution Powers an Advanced Line of Content Creation and Editing Solutions

For further information, contact:   

David Higham
NVIDIA Corporation
(408) 486-8287
dhigham@nvidia.com

FOR IMMEDIATE RELEASE

InterBEE 2004 EXHIBITION - TOKYO—NOVEMBER 17, 2004— NVIDIA Corporation (Nasdaq: NVDA), a worldwide leader in graphics and digital media processors, today announced that a number of film, video, and broadcast industry leaders, including NEC Technologies, have adopted and implemented the NVIDIA Quadro® FX 4000 SDI video solution. These broadcast quality, high definition (HD) video solutions are being used in professional content creation and editing systems required by film and broadcast customers who crave the ultimate in video quality.

"The NVIDIA Quadro FX 4000 SDI video solution, integrated into our latest Intel® Pentium® 4-based NEC On Air Workstations, accelerates advanced media communication such as HDTV and interactive communication,” said Itsuto Hamazaki, general manager of the client and server marketing promotion division at NEC. “By delivering the high resolution, quality, and performance required for HDTV content development and display, NVIDIA is a driver in the digitalization of broadcast and film markets.
 
The NVIDIA Quadro FX 4000 SDI video solution is designed for digital broadcast professionals to composite live video footage onto virtual backgrounds for use in live video to TV broadcast. It also allows film production, post-production, and finishing professionals to preview the results of 3D compositing, editing, and color grading in real time on HD broadcast monitors. This graphics-to-video-out solution delivers uncompressed 10-bit HD or SD SDI from programmable graphics, enabling a direct connection to broadcast monitors, switchers, tape decks, or SDI projectors.

“With the introduction of the NVIDIA Quadro FX 4000 SDI video solution, we enter a new era of real-time 3D graphics,” said Paul Lacombe of Brainstorm America.  “For our broadcast and feature film clients, this represents one of the highest level of performance and features available on any platform, period.”

"The NVIDIA Quadro FX 4000 SDI has enabled us to reduce the cost and increase the speed involved with creating real-time 3D graphic elements in HD for live productions,” said Christian Huber, Head of Operations Austria, Vizrt. “We believe this is the fastest AGP-based broadcast graphics solution on the market allowing our customers to use a PC-based solution to create more complex graphics with advanced pixel shading technology."

NVIDIA Quadro FX professional video solutions are currently in stock and available worldwide from NVIDIA channel partners PNY Technologies, Leadtek, and Elsa Japan. Demonstrations can be seen at InterBEE 2004 (http://bee.jesa.or.jp/en/) in Tokyo November 17-19, 2004 in the following stands: NIXUS #7301, Imagica #8107, Daikin #5406, Discreet #8405, For-A #5411, Videotron #5503, Video Processing Japan #6101 and ELSA Japan #5206

About NVIDIA
NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company's products enhance the end-user experience on consumer and professional computing devices. NVIDIA GPUs (graphics processing units), MCPs (media and communications processors), and WMPs (wireless media processors) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at www.nvidia.com.

Certain statements in this press release including, but not limited to, statements as to the anticipated user base and the features, capabilities, uses and benefits of the NVIDIA Quadro FX 4000 SDI and NVIDIA Quadro FX 540 are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations.  Such risks and uncertainties include, but are not limited to, defects or bugs in products, incompatibility with other products, delays of integration of our products, NVIDIA reliance on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, changes in industry standards and interfaces, market acceptance of our products, our dependence on third-party developers and publishers and other risks detailed and from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended July 25, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.

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