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NVIDIA Technology Unleashes the Windows XP Media Center Edition 2004 Experience


NVIDIA Hardware is Technology of Choice for Delivering Rich Multimedia Platform for Key Entertainment Applications, Including TV, DVD, and PC Games

For more information, contact:

Carrie Cowan
NVIDIA Corporation
(408) 486-7330


REDMOND, WA─SEPTEMBER 30, 2003─NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in visual processing solutions, today announced that its comprehensive product suite for Microsoft® Windows® XP Media Center Edition 2004-based PCs is the technology of choice for the majority of desktop and notebook Media Center PC models being introduced for the fall and holiday buying seasons. NVIDIA technology is tailor-made for Media Center PCs, powering a variety of multimedia applications, such as TV recording, DVD playback, digital photos, music, video editing and 3D games.

“Delivering the full potential of the Media Center PC experience depends on versatile hardware and software technologies which empower key applications, including TV and DVD playback, with the same—or better—quality levels achieved by traditional set-top alternatives,” said Richard Doherty, market analyst and Research Director of The Envisioneering Group. “NVIDIA has consistently delivered cutting-edge graphics processors which enable better visual experiences on the PC. For Media Center PCs, NVIDIA has extended a proven graphics suite which delivers even higher-quality video capabilities, boosting the entertainment uses of this PC entertainment system over time.”

NVIDIA hardware extends the Media Center experience by enhancing critical visual and audio capabilities. For Windows XP Media Center Edition 2004, NVIDIA added support for crisp TV and DVD playback, through custom control settings accessed through the Media Center user interface using a remote control.  These settings, exposed only through NVIDIA’s new software suite, give consumers more flexibility and control over their entertainment experience. 

“Media Center PC users are looking for a rich digital entertainment experience and great video performance,” said Brad Brooks, marketing director of the Windows eHome Division at Microsoft Corp. “Digital video and audio technology companies like NVIDIA are offering PC manufacturers the opportunity to deliver a new range of home entertainment options to their customers.”

“The market opportunities for Media Center-based PCs are exceeding everyone’s expectations.  We are pleased to be playing a role in helping to fuel even more growth into this exciting new segment of digital computing,” commented Dan Vivoli, executive vice president of marketing at NVIDIA.  “We are also thrilled that Microsoft and our Media Center PC customers recognize the superior quality and stability of our video processing engine.”

NVIDIA’s comprehensive Media Center product suite includes GeForce™ FX graphics, NVIDIA nForce™ media and communications processors, and the NVIDIA MCE TV, a hardware MPEG-2 encode PCI tuner card. Each component is designed to provide the most compatible, stable, and reliable platform for experiencing digital entertainment applications.

PCs and notebooks based on Microsoft Windows XP Media Center Edition 2004 are now available in North America, Europe, and Asia-Pacific. For a list of NVIDIA-based Media Center PCs and notebooks, please visit

NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,700 people worldwide.  For more information, visit the Company’s Web site at

Certain statements in this press release, including any statements relating to the Company's performance expectations for NVIDIA's family of products and expectations of continued revenue growth, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations.  Such risks and uncertainties include, but are not limited to, manufacturing and other delays relating to new products, difficulties in the fabrication process and dependence of the Company on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, market acceptance of the Company's new products, and the Company's dependence on third-party developers and publishers.  Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Certain Business Risks," for a fuller discussion of these and other risks and uncertainties.

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