Upstart NVIDIA Ships Over One Million Performance 3D Processors into PC Market
RIVA 128™ 3D Processor Chip Emerges as the Product of Choice for the Performance Mainstream
For Immediate Release
SUNNYVALE, Calif. - January 12, 1998 - NVIDIA™ Corporation announced today that it has shipped over one million RIVA 128 3D graphics processor chips into the fast-growing 3D multimedia market. NVIDIA's award-winning RIVA 128 chip is now featured in a majority of the PC industry's leading computer and add-in card manufacturers, including Dell, Gateway 2000, Micron, NEC, Diamond Multimedia and STB Systems. In less than four months, the RIVA 128 has helped its customers capture over 40 of the industry's most prestigious awards, including PC Magazine Editor's Choice and PC Computing Product of the Year.
"NVIDIA has been the surprise of 1997 with their remarkable RIVA 128," said Dr. Jon Peddie, president of Jon Peddie Associates (Tiburon, CA) the industry's leading multimedia analysts. "The RIVA 128 entered the market in late Q3 and raised the bar on 3D performance in the volume Pentium¨ II class PC segment. Strong OEM acceptance has driven RIVA 128 shipments to over a million units and an estimated 21 percent marketshare in the 6 million unit Performance segment (1997) in only 4 months of shipments." Peddie added, "NVIDIA, along with its fab partner SGS-THOMSON, has succeeded in one of the industries most dramatic ramp-ups by exceeding the unit run rates of the majority of their Performance segment competitors in a single quarter."
"NVIDIA was founded around a single fundamental goal: to bring 3D to the masses," said Jen-Hsun Huang, president and CEO at NVIDIA. "NVIDIA's approach is to use our architectural and silicon engineering expertise to deliver high-performance graphics processors that are compatible with a volume semiconductor business model."
The RIVA 128
The RIVA 128 3D graphics processor chip is the first in a family of highly integrated graphics products that is targeted at the performance segment of the mainstream graphics market. By leveraging NVIDIA's graphics technology and the massive gate counts available with SGS-THOMSON's advanced 0.35 micron 5LM technology, RIVA 128 is able to deliver intense realism, high frame rate 3D, along with leadership 2D, VGA and video acceleration in a single chip.
NVIDIA Company Information
NVIDIA Corporation designs, develops, markets and sells highly integrated 3D processor chips for the performance PC market. NVIDIA's mission is to innovate advanced 3D and multimedia technologies to enable mass-market computing devices to deliver a breathtaking multimedia experience. NVIDIA has been recognized as one of the hottest semiconductor companies in Upside Magazine's December 1997 article titled "Mr. Hot Chips '97" and was honored as The Most Respected Private Fabless Company by the Fabless Semiconductor Association (FSA) in November 1997. NVIDIA is a privately held company with venture financing. Corporate headquarters are in California: NVIDIA Corporation, 1226 Tiros Way, Sunnyvale, CA 94086. (408) 617-4000. http://www.nvidia.com.
Editor Notes: Please note that the recommended way of writing NVIDIA and RIVA 128 is all capitals. Expanded information about NVIDIA design wins is contained in respective NVIDIA news releases.
NVIDIA and the NVIDIA logo are trademarks of NVIDIA Corporation. RIVA 128 is a trademark of NVIDIA Corporation and SGS-THOMSON Microelectronics. Other notations of ™ and ® are trademarks of their respective firms.